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Careerplot Blog - Where We Share Our Thoughts

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Everybody Got Paid. Including the People Nobody Hired.
A 2020 independent audit found 15% of programmatic spend attributed to nobody. The industry called it a reasonable business model and moved on. AI…
 • Amit Goel
The Honest Broker - The Trade Desk, the Agency Cartel, and the $1 Billion Secret Nobody Was Supposed to Find
How a whistleblower lawsuit, an allegedly failed audit, and decade of debated fee pyramid blew up programmatic advertising's most important relationship…
 • Amit Goel
AI Is Coming For Salespersons Too. Your CRM Pipeline Won't Save You.
A brutally honest letter to every SaaS salesperson who thinks using ChatGPT or Gemini makes them an AI expert.
 • Amit Goel
Learn the Science of Unlearning Before You Even Get Started with AI
Your years of experience are a goldmine of wisdom; until they become a graveyard for new ideas.
 • Amit Goel
#CoffeeBudget - A Secret Weapon in the Arsenal of Product Managers and Entrepreneurs
Alright!
 • Amit Goel
The IKEA Effect and its Friends : Nemeses of a Product Manager
In 2001, I was working on developing a software licensing system that managed distributed license keys for any software using server based floating…
 • Amit Goel
Dunning-Kruger Effect: A Blind Spot Every Product Manager Should Watch Out For ...
In 2009, My team and I were working on a prototype assuming that one day TVs will be connected to the internet and when that happens, advertising will…
 • Amit Goel
The Blood Sport of Ruthless Execution and the Strategy of Saying No
LEGAL DISCLAIMER AND SURVIVAL GUIDE: The following article is a work of high-octane, hallucinogenic fiction.
 • Amit Goel
AI Is Only As Intelligent As The Person Using It
Why Common Sense and Expertise Are the New Moat
 • Amit Goel
The Annual Hunger Games : Appraisals Are Round The Corner! Get Ready !!
Lock your doors, hide your high-yield coffee beans, and delete your search history for “how to explain a 4% raise during 8% inflation.” It’s that…
 • Amit Goel

February 2026

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